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Bloomberg

Audi Dials Back Outlook on China Slump, Competition in Europe

Friday, October 30, 2026


Audi reduced its full-year earnings forecast following a deterioration in Chinese sales during the third quarter and intensified competition in the European market. The company announced plans to implement deeper cost reductions in response to these conditions. The automaker did not specify the revised earnings target or the magnitude of the cost-cutting measures in the statement.

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