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MarketWatch

McDonald’s is making a historic bet on chicken — and AI — to bring back customers

Wednesday, September 23, 2026


McDonald's announced plans to introduce new McNugget flavors and is investing in artificial intelligence technology. An analyst noted the company has faced challenges launching chicken products that gained significant market traction.

Original reporting: https://www.marketwatch.com/story/mcdonalds-is-making-a-historic-bet-on-chicken-and-ai-to-bring-back-customers-43468a53?mod=mw_rss_topstories

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