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Bloomberg

HSBC’s Kettner Sees Hyperscalers Back in Favor Amid ‘Melt-Up’

Monday, July 6, 2026


Max Kettner, equity strategist at HSBC Holdings, said investors are returning to hyperscaler technology companies after the firms demonstrated profitability while spending hundreds of billions of dollars on artificial-intelligence infrastructure. Kettner's assessment reflects renewed investor interest in major technology companies that provide cloud and computing services at massive scale. The shift follows a period in which some investors had reduced exposure to these companies.

Original reporting: https://www.bloomberg.com/news/articles/2026-07-06/hsbc-s-kettner-sees-hyperscalers-back-in-favor-amid-melt-up

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