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NYT

Foldable Phones Are Unpopular. Why Is Apple Selling One?

Thursday, September 10, 2026


Apple announced a foldable iPhone priced at $1,999 on an unspecified date. The company has not publicly detailed its pricing rationale. Foldable phones have represented a small fraction of smartphone sales since their introduction by Samsung and other manufacturers.

Original reporting: https://www.nytimes.com/2026/09/10/technology/personaltech/iphone-duo-foldable-phones.html

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