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Bloomberg

US Open Players Make Fashion Statements, Drive Retail

Friday, September 4, 2026


Dana Telsey, CEO of Telsey Advisory Group, discussed US Open player fashion choices and their retail impact on Bloomberg Money. The segment examined how athlete apparel selections at the tournament influence consumer purchasing decisions. Telsey provided analysis of the fashion-to-retail connection during the interview with hosts Scarlet Fu and Tom Keene.

Original reporting: https://www.bloomberg.com/news/videos/2026-09-04/us-open-players-make-fashion-statements-drive-retail-video

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