TechCrunch
Bluesky adds an ‘algorithmic opt-out’ feature for those who don’t want to go viral
Thursday, August 27, 2026
Bluesky introduced an optional setting that allows users to restrict their posts from appearing in the platform's algorithmic feeds, limiting visibility to their direct followers only. The feature is available through user account settings. Bluesky stated that the option addresses user preferences for controlling post distribution. Users who enable the setting will not have their content promoted through algorithmic recommendation systems on the platform.
