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Bloomberg

Nike Stock on Pace for Worst Year Since Jordan’s ‘93 Retirement

Wednesday, August 26, 2026


Nike's stock performance in 2025 declined to levels not seen since 1993, the year Michael Jordan retired from professional basketball at age 30. Jordan's departure from the NBA occurred during the peak commercial period of his Air Jordan sneaker line, which Nike produced and sold. The stock decline marks a significant downturn for the company over the calendar year.

Original reporting: https://www.bloomberg.com/news/articles/2026-08-26/nike-stock-on-pace-for-worst-year-since-jordan-s-93-retirement

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