Outsiders Pay $6,500 for Help With Sorority Rush

Young women seeking sorority membership at large universities in the Deep South are increasingly using paid rush coaches, with some parents paying $6,500 for the service, according to Bloomberg News. Rush coaches advise prospective members on interview preparation, wardrobe selection, and social strategies during the recruitment process. The growth in demand reflects competition among applicants vying for limited sorority positions at major southern universities.

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