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CNBC

Why Ford believes its 10.2% July U.S. sales decline was still a 'good' month

Tuesday, August 4, 2026


Ford's U.S. vehicle sales decreased 10.2% in July compared to the same month in 2024. Year-to-date sales through July were down 9.7% compared to 2025. The automaker's reasoning for characterizing the month positively was not detailed in available statements.

Original reporting: https://www.cnbc.com/2026/08/04/ford-july-sales-decline.html

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