TechCrunch
Siri AI could come with a paywall for power users
Friday, July 31, 2026
Apple CEO Tim Cook indicated that the company is considering tiered pricing for Siri AI capabilities through its iCloud+ subscription service, with users potentially able to purchase additional computational features. Cook did not announce a specific pricing structure or launch date for such a service. Apple has offered iCloud+ subscriptions starting at $0.99 per month since 2021.
