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Bloomberg

Levi Strauss: Asia Key Growth Engine in $10B Rev. Goal

Friday, July 31, 2026


Levi Strauss President and CEO Michelle Gass stated that Asia is central to the company's goal of reaching $10 billion in annual revenue. Gass identified India and Japan as the primary growth drivers in the region. The comments were made during an interview on Bloomberg's "Insight with Haslinda Amin."

Original reporting: https://www.bloomberg.com/news/videos/2026-07-31/levi-strauss-asia-key-growth-engine-in-10b-rev-goal-video

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