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Bloomberg

FIFA Working On Plan To Raise As Much As $4.2B

Wednesday, July 29, 2026


FIFA announced a plan to raise $4.2 billion in external investment. UEFA, which organizes European football, said it is considering a boycott of FIFA events in response. An EU official stated the proposal may raise competition law concerns, according to Bloomberg.

Original reporting: https://www.bloomberg.com/news/videos/2026-07-29/fifa-working-on-plan-to-raise-as-much-as-4-2b-video

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