Bloomberg
Greggs Burns Short Sellers With Rally Sparked by Summertime Menu
Wednesday, July 29, 2026
Greggs Plc shares rose after the bakery chain introduced cold menu items including iced matcha and salads during warm weather in Britain. The company's stock gains resulted in losses for investors who had bet on the share price to decline. Greggs is known for its hot sausage rolls and other baked goods.
