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Bloomberg

Barnes and Noble CEO: 'The Odyssey' is Our Best-Selling Book

Tuesday, July 28, 2026


James Daunt, CEO of Barnes and Noble, stated that "The Odyssey" is the company's best-selling book. Daunt attributed increased bookstore traffic to consumers returning to physical retail locations and noted that the chain has expanded offerings to include vinyl records and in-store cafes. He also said that Hollywood adaptations have driven reading interest among Gen Z and older consumers.

Original reporting: https://www.bloomberg.com/news/videos/2026-07-28/barnes-and-noble-ceo-the-odyssey-is-our-bestseller-video

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