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TechCrunch

HBO Max embraces vertical video with a new ‘Shorts’ feed

Tuesday, July 28, 2026


HBO Max introduced a new "Shorts" feed featuring vertical video content on its platform. The company said the feature is designed to help users navigate its content library more easily. HBO Max joins other streaming services in offering short-form video options as viewers increasingly consume content on TikTok and Instagram Reels.

Original reporting: https://techcrunch.com/2026/07/28/hbo-max-embraces-vertical-video-with-a-new-shorts-feed/

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